Launch & Retail
0% ready
2 activations
4 deliverables
Product launches, album distribution, sticker retail, and commerce readiness.
0 blocked0 at riskApr 20, 2026
Executive Deck
One World Cup operating system for launch, tour, retail, partnerships, Rockefeller Center, and tournament-period execution.
Workstreams
9
30 field events are tracked alongside activation workstreams.
Deliverables
19
0 complete.
Open blockers
15
4 active event conflicts and 3 blocked field tasks need action.
Pending approvals
15
Deliverables still waiting on stakeholder signoff.
Pillar Readiness
0% ready
2 activations
4 deliverables
Product launches, album distribution, sticker retail, and commerce readiness.
0% ready
2 activations
3 deliverables
Four-region van tour, local swap events, and market-by-market field execution.
0% ready
2 activations
5 deliverables
Coca-Cola, Telemundo, ZDF, TikTok, PR, and talent-driven amplification.
0% ready
1 activations
3 deliverables
NYC hub, pop-up truck, ticket booth, launch story, and announcement moment.
Decision Clock
Album printing location still needs confirmation
Confirm West Virginia versus Wisconsin and update operations.
Paid spend increase still needs approval
Approve larger spend envelope or lock a conservative media plan.
Critical Blockers
Media, PR & Cultural Amplification
Apr 7, 2026activation start
Coordinate Telemundo, ZDF, PR seeding, TikTok launch, and earned-media storytelling into a coherent campaign layer.
Co-seeding addresses have not been fully shared
Apr 8, 2026risk
Distribute confirmed addresses to the full working team.
Album printing location still needs confirmation
Apr 8, 2026risk
Confirm West Virginia versus Wisconsin and update operations.
A'ja Wilson clearance remains unresolved
Apr 10, 2026risk
Check with Caleb and confirm whether the asset can be used.
WNBA Draft
Apr 11, 2026event start
Tentative date, Ivan Group Yes
ZDF filming schedule confirmation
Apr 13, 2026Approval Queue
Album seeding list finalized (~100 names)
Jason Howarth • Apr 7, 2026
Check duplicates across lists before handoff.
Album reveal resize and jumbotron cutdown
Gena Terranova • Apr 7, 2026
Website/app resize plus 30-second Mexico jumbotron cut with CTA.
Rockefeller Center pop-up launch
Kusi Schuster • Jun 1, 2026
Truck and ticket booth launch depend on final circulation and dimensions clarity.
Rockefeller Center announcement day
William Holtz • Jun 4, 2026
Needs NBC talent lock, concept clarity, and final build confidence.
ZDF filming schedule confirmation
William Holtz • Apr 13, 2026
Awaiting confirmation on timing and location.
TikTok Shop launch decision and verification
Jason Howarth • Apr 22, 2026
Launch date is still split between April 20 and 22; handle change and verification are still open.
Market Coverage
0% ready
2 activations
4 deliverables
Planning meetings, approvals, production deliverables, and stakeholder handoffs.
deliverable
Media planning
Next 14 Days
Album seeding list finalized (~100 names)
deliverable
Media and influencer seeding
Album reveal resize and jumbotron cutdown
deliverable
Website, app, jumbotron
Rock Center June 4 concept re-presentation
deliverable
Internal leadership review
US / Mexico / Canada mobile-tour video versions
deliverable
Mobile tour screens
Program Alignment & Command Center ends
activation end
One aligned operating plan with named owners, active blockers, and next-14-day readiness.
World Cup Meeting wraps
event end
Full team alignment on all World Cup activations
Co-seeding addresses have not been fully shared
risk
Distribute confirmed addresses to the full working team.
Album printing location still needs confirmation
risk
Confirm West Virginia versus Wisconsin and update operations.
Mexico flag legal restriction affects localized creative
risk
Finalize legal-safe versioning before market assets are locked.
A'ja Wilson clearance remains unresolved
risk
Check with Caleb and confirm whether the asset can be used.
WNBA Draft
event start
Tentative date, Ivan Group Yes
ZDF filming schedule confirmation
deliverable
Media planning
Paid spend increase still needs approval
risk
Approve larger spend envelope or lock a conservative media plan.
Italy social coordination is not visible to the U.S. team
risk
Define change-notification process and add owner.
East Coast mobile-tour stops are not fully filled
risk
Close remaining route gaps and confirm retailer/community backup stops.
Launch & Retail Engine
activation start
Turn product drop, album seeding, retail distribution, and hobby support into one joined launch story.
Donruss Road to FIFA World Cup distribution launch
deliverable
Retail / field
Full sticker collection release readiness
deliverable
Retail / ecommerce
TikTok handle change and verification are still pending
risk
Resolve account naming and verification before launch assets go live.
Mobile Tour National Program
activation start
Launch the four-region mobile program, keep stops filled, and connect market activations to retail and fan capture.
Field Ops Watch
Upcoming 30 Days
2
Open Event Tasks
138
Open Questions
110
Active Conflicts
4
Caitlin Clark Signing
Mar 25, 2026 • Location pending
Event ops detail is available in the workspace.
USA Soccer (Game 1)
Mar 28, 2026 • Atlanta, GA
Event ops detail is available in the workspace.
Dallas Cup
Mar 29, 2026 • DFW area, TX
8-day event, trailer setup, Prizm product